CPG, which was slow to adopt digital, seems to have reached the digital tipping point with new digital players redefining customer experiences and acquiring significant market share. Digital innovation is rapidly transforming CPG companies in a number of ways, including how they are building their brand presence, engaging with their customers, creating new business models, and innovating new products or service offerings enabled by digital technologies. In this scenario, transforming from a traditional CPG company into a digitally native one has become critical for every CPG player.
Our latest infographic highlights how the CPG space is evolving through digital transformation and why digital disruption is the key to winning customers and growing market share.
Redefine consumer value in CPG with augmented reality
Accelerate digital innovation in your CPG business