Proud to be recognized by L’Oréal, the world’s beauty leader

Infographic: Learn to deploy localized websites on a global scale

In 2017, L’Oréal launched their first solidarity sourcing project called Website Factory - created to build and service localized websites, on a global framework, for brands such as L’Oreal Paris, Garnier, Kérastase and Essie.

Established in partnership with Photon, the Website Factory team is located in a “priority development zone” of the Chennai Metropolitan Area, this initiative revolves around three commitments: job development and economic revitalization of the region; inclusion of vulnerable local communities with skills training for career development; and equal treatment for women and minorities. Today the program has 69 full-time employees with plans to expand as the program continues to accelerate the launch of websites across the globe. 

Connect with Photon to learn more about Photon’s Website Factory Program.

“L’Oréal is one of the few global companies that not only have to think through different go-to-market strategies—from luxury, to dermatologist, to professional salon, to mass consumer. They also face the challenge of doing this at a global scale and as the category leader. Everything has to be done through that lens.”

Mukund Balasubramanian

CTO at PHOTON

Mukund Balasubramanian